About us

Our Vision

"To learn develop and implement best management practices that can be followed by rest of the economy that would help to enhance the national status and well being of individuals."

The idea for Softwood was initiated with a view to come up with work practices that are different, innovative and create value for all the stakeholders. We offer the ultimate solution for sourcing superb quality textiles from Pakistan. Leveraging supplier relationships built over last few years, Softwood has direct access to a large number of reliable suppliers.

We turn your ideas into reality with our comprehensive product development capabilities - matching creativity with proven development experience. Our basal strength lies in our strong team with years of hands on experience across a wide spectrum of the textile industry.

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This team of votive professionals is actively involved in sourcing quality textiles from Pakistan at best possible price. We are sure to provide unmatched service to create maximum value for our customers as well as suppliers. Innovation and perfection of the product are imperative to Softwood. The key strength of the company lies in the areas of product development, productions, coordination & communication.